Food For Founders Issue #7
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| Oct 17, 2018 | Subscriber's post |
Your Product Has to Be Easier to Buy Than to Use
If you think your product really is 10x easier to use than the older competition — it should be 10x easier to buy, too.
Make pricing < $50,000 at least as simple and transparent as possible.
If it’s hard to buy, that sends a clear signal in 2018: it will be even harder to deploy and use.